Choosing the right domain name for a website is one of the most important steps in starting an online business. Because your website’s domain is the same as your brand. And the first thing that attracts your audience is your brand name and your website domain name.
This is so important that it can help you a lot in the future. So, we need to take the first step right and choose the right name for our website address.
Many friends are in critical condition of choosing a domain name. It can take up to 6 months for them to choose the right one for their website. Unfortunately, these friends do not achieve the desired results as long as they spend more time doing so, and this is a waste of time.
There are a large number of friends who have such a problem and are stuck at this stage of their business. That’s why I decided in this article to list important tips for choosing a name so that you can make it easier for you to choose it for your website.
So, if you still haven’t chosen your website domain name and are obsessed with it, I suggest you join me at the end of this article. At the end of the article, I will provide some tools to help you find your domain name more easily.
Important Tips for Choosing Right Domain Name for The Website
First of all, do not use a domain name that may hit your heart for a while and want to change it. Your website domain name is part of your business identity and you simply cannot change it.
It’s not a well-known domain name for your website that you can change it at any time!
So be careful in choosing it and be sure to note the things I am going to talk about below.
The domain name must be relevant to your business
When choosing its name make sure it is relevant to your business. Branding your website can be problematic if your website domain name is not relevant to your business. Of course, many businesses use very specific names that do not resemble theirs, but it is always advisable to choose one that is relevant to your business.
This will help your audience remember your website address always, and this will help with your branding.
For example, if you are designing a site, you might want to use the word web in your domain. Or if you have a beauty clinic you might want to use the clinic name in it.
Use your keyword in your domain name
Using a keyword in the domain name will not always matter. But one of the important factors in SEO. In fact, using your original keyword in Google domain name can make it easier to identify. But as I said, it doesn’t matter!
Many businesses have not used their keyword in their domain name but still rank well in Google.
But if possible, try using your original keyword in it.
For example, most web sites in the field of SEO work and you have seen in your web address used the word seo.
This is, of course, similar to the previous case. If you try to make your domain name choice relevant to your business, you are likely to use a keyword as well.
Don’t hurt your brand!
This is exactly the case with the two preceding ones. Don’t sacrifice everything for your domain name. In the previous section I said that it is best to use the original keyword in your domain.
Think about your brand. This domain does not help your branding at all. Your domain name will not appeal to your audience at all.
Using these names in such a way will severely hurt your business and your audience will never trust you.
Short domain name but no acronym!
Try using short names in your domain. A maximum of 10 characters is appropriate. The shorter your domain name, the easier it is for your audience to remember. And the higher it is, the greater the likelihood of a typographical error.
Don’t use acronyms at all. Use of acronyms is also permitted only in certain circumstances.
Think about easy typing of your domain
Try choosing a domain that is easy to type. Sometimes we come across domains that are so complex that we need to be careful about typing them.
Try to choose a domain that, for example, if you want to give someone a phone address, quickly find it and say it once.
Easy domain typing also makes your website domain address very easy to remember for your audience.
Choose a unique name for your domain
Your website domain name should be unique and not duplicate. To be engraved in your audience, it must be new and unique. Don’t try to use other brand names with different extensions. This can be the worst thing.
For example, there is a brand with the .net extension and you get the .com extension. This is not recommended at all. If you are thinking of branding don’t do it. Of course, in very specific cases it may be okay.
Some friends also do not intend to copy someone, but may choose a name that is already registered by someone else. In this case, it is best to search your name on Google before taking any action and make sure it is not missing.
Don’t use fancy extensions for your domain name!
Different extensions available for domain registration are provided day by day. Extensions like .website or .music are extensions for domain registration in any other field you might think of.
But this should not make you make an emotional decision about registering a domain. Register a domain that you will not regret later.
Use of special extensions is sometimes permitted. For example, digital marketing agencies can use the. agency extension. Who in such cases place specific extensions for their main brand website and, for example, .com for their second website, which they use for content marketing and content generation?
Many believe that the .com extension is the best extension you can choose for your domain. It may be so, but in many cases not using this popular extension will be a problem for you.
Basically, the choice of domain extension is best suited to the largest audience input from the target country. For example, if your target audience is Canadian, you might want to use the .ca extension.
Don’t use a dash in your domain name
Using a dash will split your website address. This also causes some typing errors in your domain . It’s also hard to remember in the audience.
If your domain was not free, do not register it by putting a dash in the middle. It is best to choose another extension to register your domain or look for another name.
Have a great look at choosing your domain name
Think of your brand as I mentioned earlier. If you are going to branding and creating a brand that will stay in your audience’s minds for a while, think a little more about choosing your website domain and take the time.
All of the things I have mentioned so far have a direct bearing on your branding through your website domain.
Choose a name for your website that you won’t regret after a while. It is best to choose your domain name according to the goals and activities you intend to do in the future.
For example, if you already have a digital product store and plan to offer a variety of other products in the future, it is best not to choose your domain solely for digital products! Of course, this was just one example.
Some Important Questions in Choosing a Domain Name
Is it OK to use our name to choose a domain ?
An important question many friends ask me is if there is a problem with using their name and even their last name?
The answer to this question is quite clear. If your business is based on your own branding, you can use your name or surname if specific. But if you have a site that is more public, you might want to use a different domain name.
Usually people who work for success and who want to personalize their branding use their business and domain name on their website.
Does Domain Extension Affect Website SEO?
Not at all! No domain extension tests have been conducted to confirm the domain effect on SEO alone.
A few suggested tools for finding specific domain names
Site names4brands.com a good site for the proposed domain name. When you visit this site you will find suggested domain names that are often free, as well as unique suggestion names.
Site leandomainsearch.com also a good site for the proposed domain name for you. But the difference with the previous site I mentioned is that you have to give your site a name to suggest combinatorial and complementary names.
The interesting thing is that most of the suggested names on this site are not registered yet and you can easily use them. You can also use the same names for your domain name if you are a little creative. If you have another name you can combine it with suggested site names and create a new one.
These sites help you find interesting and specific names for your domain . The ideas that these sites give you are very helpful.
Because a business title and domain name are important, most large businesses may take several months to choose their domain , but if you have a small business try not to spend too much time doing so. I suggest that, along with other things you do to start your own business, think of the right domain name for your website, rather than spending all your time on it.