Why are hybrid mobile applications popular?

Today, over 52% of users of the internet all around the world are depending on their smartphones more than anything else. The choice of mobile applications relies on business needs and user expectations. Although the web-based and native application has had several benefits, hybrid mobile applications have collected popularity. Using this kind of development help developers to easily adapt their mobile applications to every platform.

This post will try to demonstrate the core advantages of hybrid mobile app development. Also, we will take a look at how this development method can improve different thing such as the user experience.

What is a Hybrid Mobile Application?

This solution is a seamless mixture of both native and web development. Technically, the core of the mobile application is developed using web technologies like HTML5, CSS3, and JavaScript. By using wrapper technology, the web application can be compiled into native platforms which are using technologies such as Cordova and PhoneGap.

Through the use of plugins, web apps can run on a mobile and have full access to the device’s features.

which one should we choose – native app or hybrid app?

There are still many misunderstanding about how to develop a mobile application. But the toughest challenge that every startup have to deal with is whether to build a mobile Web site versus a native app versus a hybrid app. Your approach to mobile application development will depend on your goals, your budget, and of course your resources. Generally, The answer relies on your team’s consideration and many factors such as:

  • How fast the application should be
  • How many features you require
  • Amount of budget you have
  • which goals you want to accomplish
  • If you can develop some parts of application in-house

In order to make the greatest decision possible, it’s very crucial to understand your own situation and try to make the most out of your resources. To make it clear for you, we are going to list some of the advantages and disadvantages of using a hybrid development.

What advantages does a hybrid mobile application have?

There are lots of controversies around why we should use a hybrid approach for developing a mobile application. For a better decision, let us take a look at some advantages of hybrid applications;

  • upgraded user experience

hybrid application development suggests an easy and consistent user experience for either iOS and Android smartphones. You should pay attention that design and performance are actually important, but they are not enough. What makes your app unique is a seamless experience that your users might feel when they change from one platform to another. Hybrid mobile applications are able to provide the same set of items across different platforms, all from a single codebase. These apps adapt faster to different device screens for faster data display and streaming.

  • Performance

Hybrid mobile applications offer great quality in terms of speed and performance just like native mobile applications. Although native apps because of the optimizations have better performance, there are so many hybrid mobile frameworks such as Ionic that can be really helpful for improving performance level.

  • save time

One of the main pros of hybrid mobile applications is that they take less amount of time to develop. In addition, learning different concepts of programming languages used to build a native application is a very time-consuming procedure for developers. Using the hybrid approach can facilitate this part, so when the code gets written, the hybrid application can be run on every platform.

  • Easy to maintain

The most important benefit of hybrid development method is it can make the maintenance process very simple. Let me demonstrate it with an example. If you have a native mobile application, your development team have to release a new version for each subtle change. These consecutive updates could be really tricky; because you put your users under a bit of pressure that if they don’t update their app, they won’t be able to use it properly. On the other hand, for updating a hybrid mobile application you just need to change a web page.

  • fewer cost

People believe that developing a hybrid mobile application is fairly cheaper compared to a native app. The hybrid mobile development method allows the targeting of multiple platforms without changing and keeping a myriad amount of codes. As we discussed above, Building a hybrid app means maintaining just one code for various platforms.


Regarding the fact that Native and Hybrid mobile applications have their own pros and cons, the decision about which one is better for your company depends on many variables. If you are not building an interactive and rich media app, a hybrid application could be a suitable choice.

The reason for that is it takes less effort in case of development, reduces the development cost significantly and compatible across different platforms.  After taking your situation and budget into consideration, it’s time to hire a team that is able to put your thoughts into practice.

A hybrid application might not work as efficient and fast as native counterparts; however, they can suit to businesses that have a low budget and tend to enter the market quickly.

Related post: The Importance Of Using Mobile Apps In Today Businesses

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